Like the previous year’s birthday gift, the MAC birthday gift for 2021 (as part of the MAC Lover loyalty program) continues to impress. This year, you get to pick 4 eyeshadow pans and a palette to store it all, making it a perfect travel companion or gift (hey this WFH means new makeup routines for everyone!)
Read More: MAC Lover Birthday Gift 2020.
There are three membership tiers depending on how your spend in the previous year. I’ve been a “Devoted” member ($150 spend) since the program started which works out well from a spend and reward perspective. I’ve written about it in previous posts, but with a $150 spend, you usually get 30-50% of the value of your spend through the birthday and anniversary gifts which are much more generous than Sephora’s loyalty program (or Beauty Boutique program).
Furthermore, as a loyalty member, you get early access to select collections and are rewarded with various discounts during the year (anywhere between 20-30% usually in the Summer and around the holiday season).
In This Post
MAC Lover Birthday and Anniversary Gifts (2017 Onwards)
To see the previous year’s birthday and anniversary gifts, I’ve linked previous reviews here and listed the details in the easy to follow chart below.
For some context, I value these gifts based on the Canadian retailer price at the time of “redemption”. Where there were a member-exclusive gift (such as the tote or palette), I have not added the value of those items as I see it as a nice bonus. Redeeming in store does not require any purchase, but online orders do.
Previous years’ gifts include (from the most recent to the oldest):
|2022 ($65 value) review here||Pick your own Glow Play Lip Balm ($26, available here) and Glow Play Blush ($39, available here) – any shades that are available/in-stock. Members also receive 2x the points during their birthday month.|
|2021 ($40 value) review here||Pick your own 4x single eyeshadows ($10 each, available here) and a member-exclusive Lover custom palette. Shades available: Omega, Ricepaper, Orb, Antiqued, Expensive Pink, Satin Taupe, Jest, Brulée, Naked Lunch, Espresso|
|2020 ($56 value) Review here||The In Extreme Dimension 3D Black Lash mascara ($30, available here) and a False Lashes Maximizer ($28, available here).|
|2019 ($24 value)||A member-exclusive tote and an eyeliner of your choice: Technakohl Liner ($24, available here) or the Powerpoint Eye Pencil ($24, available here)|
|2018 ($30 value) review here||A full-sized Fix+ Original ($30, available here)|
|2017 ($24 value) review here||A full-sized Patentpolish ($24). This was classified as anniversary gift; you can pick the shade from 6 options.|
|Average value||$40 for each year (excluding the value of the member-exclusive tote from 2019 and palette from 2021)|
Becoming a MAC Lover Member + Other Perks
For those of you who aren’t a member of the MAC Lover program, when you create an account, you can use WELCOME15 to get 15% off your first online order!
As of 2021, MAC also has a new points program which I share further below in this post. Similar to Sephora, you earn 1 point for every $1 pre-tax purchase that can be redeemed for 100, 200, 500 points perks. Unlike Sephora, the redemption products include a few full-sized items as well! I’ve taken a screenshot from my most recent MAC order!
MAC Lover Points Program
I made my first 2021 online order on Jan 13 and noticed a new feature of the MAC Lover program and that is their points system. Unlike Sephora’s mini-, sample-sized 100, 200, 500pts gifts, as you can see below, the list includes a few full-sized products in select shades!
This points program appears to be a 2021 feature as none of my purchases from previous years counted towards this points system. From what I can tell, you earn 1 point for $1 purchase (pre-tax)
Based on the details from the email, birthday gifts can be picked up in store (without any purchase) which is what I did or via the maccosmetics.ca website. If redeeming via the website, purchase is required (though there is no minimum) and you must be logged in (otherwise it won’t show). The offer is available during the birthday month (in my case, I had until Aug 31 to pick it up!)
MAC Lover Birthday Gift 2021
MAC’s eyeshadow formula (along with their lipsticks) is legendary – the formula consistency, shade and finish selection, and multi-use (to fill the brows and line eyes that gives a softer look than an eyeliner) make them a staple for MUA’s and regular users alike. I am a fan of their permanent eyeshadow range (the limited edition is usually where you get the occasional duds) so seeing a very generous selection to choose from definitely makes the purchase/spend worthwhile.
The shades available to pick from are equally generous in that they are best-selling shades from the brand and are popular for their multi-use. The entire shade selection include: Omega, Ricepaper, Orb, Antiqued, Expensive Pink, Satin Taupe, Jest, Brulée, Naked Lunch, Espresso. I opted to go with Espresso (for the brows and to use as eyeliner), Antiqued (perfect Fall/smokey look), Jest and Naked Lunch (great every day colour as base)!
At one point or another, I’ve bought all the shades that are available from this selection and I can tell you, that you won’t be disappointed with whichever shade you pick.
What do you think of 2021’s MAC Lover birthday gift for 2021? Have you picked up your gift?